{"id":322852,"date":"2022-10-25T17:59:35","date_gmt":"2022-10-25T17:59:35","guid":{"rendered":"https:\/\/naturesweet.com\/?p=322852"},"modified":"2022-10-25T18:14:27","modified_gmt":"2022-10-25T18:14:27","slug":"more-than-just-tomatoes-naturesweets-success-in-other-vegetable-sales-moves-company-into-new-direction","status":"publish","type":"post","link":"https:\/\/naturesweet.com\/es\/more-than-just-tomatoes-naturesweets-success-in-other-vegetable-sales-moves-company-into-new-direction\/","title":{"rendered":"M\u00e1s que tomates: El \u00e9xito de NatureSweet en la venta de otras verduras hace que la empresa tome una nueva direcci\u00f3n"},"content":{"rendered":"<p class=\"wp-block-paragraph translation-block\"><strong>SAN ANTONIO, TX, 25 de octubre de 2022<\/strong> - NatureSweet\u00ae, la marca n\u00famero uno en ventas de tomates aperitivos, redobla su compromiso de transformar la industria agr\u00edcola asoci\u00e1ndose con m\u00e1s minoristas y vendiendo productos de alta calidad m\u00e1s all\u00e1 de los tomates para botanear. La cartera de productos de la empresa incluye la distribuci\u00f3n a nivel nacional de tomates, pimientos y pepinos. El \u00e9xito probado de NatureSweet en esta categor\u00eda ampliada durante los \u00faltimos cuatro a\u00f1os ha posicionado perfectamente a la empresa para alcanzar la grandeza en el mercado de las verduras de invernadero. La empresa se asoci\u00f3 recientemente con Mission Produce, Inc. en su centro de distribuci\u00f3n de Laredo, Texas, para garantizar la frescura del producto y agilizar el servicio a los minoristas estadounidenses. Adem\u00e1s de la ampliaci\u00f3n de la distribuci\u00f3n, NatureSweet tambi\u00e9n ha renovado su marca con un nuevo logotipo corporativo que aparecer\u00e1 en todos los envases y un sitio web redise\u00f1ado para reforzar su compromiso de ser la \u00fanica fuente de verduras cultivadas en invernaderos. El nuevo logotipo muestra la variedad de hortalizas que ofrece la empresa, al tiempo que mantiene sus famosos y deliciosos tomates en primer plano. NatureSweet, empresa certificada por EFI y Fair Trade, prev\u00e9 que m\u00e1s de la mitad del crecimiento futuro de la empresa proceder\u00e1 de esta expansi\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Los consumidores conf\u00edan en la calidad de los productos que NatureSweet ofrece constantemente, y lo hemos demostrado,\u201d afirma Rodolfo Spielmann, Presidente y Director General de NatureSweet. \"Este crecimiento no ser\u00eda posible sin el trabajo incansable de nuestros asociados agr\u00edcolas, que cuidan nuestros productos desde la semilla hasta la estanter\u00eda,\u201d a\u00f1ade Spielmann. \"Aunque nuestro logotipo haya cambiado un poco, el prop\u00f3sito de nuestra empresa sigue siendo el mismo, que es mejorar en gran medida las condiciones de trabajo y el trato de los trabajadores agr\u00edcolas. Realmente estamos marcando el camino del sector.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">El sitio web renovado es f\u00e1cil de usar y apto para dispositivos m\u00f3viles y ofrece a los consumidores la posibilidad de conocer el origen de sus alimentos. Presenta contenidos nuevos y atractivos, un centro educativo con consejos de nutrici\u00f3n, v\u00eddeos de recetas y actualizaciones sobre el \u00e9xito y los esfuerzos de la empresa en materia de envases reciclables y sostenibilidad. El innovador programa Food ID de NatureSweet lleva la seguridad, la calidad y la trazabilidad de los productos a nuevas alturas. Mediante un c\u00f3digo QR, los consumidores pueden saber d\u00f3nde se han cultivado sus productos y conocer las pr\u00e1cticas utilizadas para cosechar y envasar sus verduras. La secci\u00f3n \"Conozca a los asociados\", una de las favoritas de los fans, permite a los consumidores la oportunidad de conocer y escuchar al asociado que recogi\u00f3 sus verduras. Los consumidores tambi\u00e9n pueden agradecer personalmente a los asociados su duro trabajo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El r\u00e1pido crecimiento de NatureSweet ha impulsado la poderosa misi\u00f3n de la empresa de transformar la vida de los trabajadores agr\u00edcolas de Norteam\u00e9rica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vea nuestro breve e informativo v\u00eddeo de 19 segundos sobre nuestro cambio de marca <a href=\"https:\/\/www.youtube.com\/watch?v=4QVa2QMdMQs\">aqui<\/a>.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Acerca de NS Brands, Ltd. (NatureSweet)<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">NS Brands, Ltd.\u00ae es la soluci\u00f3n de fuente \u00fanica para verduras org\u00e1nicas y convencionales cultivadas en invernaderos en Norteam\u00e9rica, impulsada por la preferencia y la demanda de los consumidores de tomates aperitivos. Siempre cultivados en la vi\u00f1a y recolectados a mano en su punto \u00f3ptimo de frescura, NatureSweet garantiza un producto de gran sabor durante todo el a\u00f1o. Los productos de NS Brands, Ltd. son cultivados, cosechados y envasados cuidadosamente por m\u00e1s de 5.000 asociados a tiempo completo, y se venden en las principales tiendas de comestibles, minoristas, tiendas de club y operadores de servicios de alimentos en los Estados Unidos, Canad\u00e1 y M\u00e9xico. Conocida por sus incre\u00edbles asociados, su galardonada calidad y sus innovadores envases, NatureSweet tambi\u00e9n se compromete a tener un impacto social, medioambiental y econ\u00f3mico positivo en las comunidades en las que opera.<\/p>","protected":false},"excerpt":{"rendered":"<p>SAN ANTONIO, TX, October 25, 2022&#8211; NatureSweet\u00ae, the number one selling brand in snacking tomatoes is doubling down on the company\u2019s commitment to transform the agricultural industry by partnering with more retailers and selling high-quality produce beyond snacking tomatoes. The company\u2019s portfolio includes nationwide distribution of bulk and packaged tomatoes, peppers, and cucumbers. NatureSweet\u2019s proven [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":322136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20,73,74],"tags":[],"class_list":["post-322852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-releases","category-news","category-news-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>More Than Just Tomatoes - NatureSweet<\/title>\n<meta name=\"description\" content=\"North America\u2019s largest greenhouse grower unveils new logo, website, and packaging to complement the shift.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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